MY SELLING APPROACH
Selling your home doesn’t need to be an onerous task. With the right people on your team it can and should be a positive experience.
My comprehensive, full service approach to listing is designed to capture all the details that should be addressed before, during and after the selling process so nothing is left to chance.
My marketing plan combines traditional tactics with the latest online technologies and is designed to give your home maximum exposure to the market.
Structured, comprehensive and effective!
MY SIGNATURE APPROACH TO SELLING
PRE-LISTING MAGIC
Every successful sale begins with a well devised plan; a road map that guides our efforts and ensures we stay on track. Here’s a snapshot of how I work to make this happen.
CHECKLIST & TIMELINE
An initial room-to-room walk through your property captures:
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- Decluttering, organization & storage requirements
- Small repairs & touch ups
- Staging requirements
- Curb appeal recommendations
A timeline is then developed that captures the steps involved in accomplishing the checklist details.
HANDYMAN EXTRAORDINAIRE
Necessary repairs, touch ups and painting work are quoted and scheduled with my handyman who pulls a rabbit out of a hat on a regular basis!
From kitchen renovations to bathroom facelifts to curb appeal recos to painting and decluttering I’m here to help quarterback these projects to ensure your property shines.
STAGING
Every property can benefit from staging in some capacity. I offer a comprehensive staging service free of charge to all of my clients. Take a look at some of my recent staging transformations.
PRE-HOME INSPECTION
If your home is a candidate for an offer date strategy I provide a complimentary home inspection in advance of listing so buyers and their agents have an opportunity to learn about the home in advance of offer day. This gives buyers peace of mind and ultimately encourages more offers.
MAKE A LASTING IMPRESSION
1. MAGAZINE WORTHY PHOTOGRAPHY
A buyer’s first stop when looking at properties is typically online. Beautiful photos showcasing your home’s best assets will inspire a trip to the open house or a private showing.
2. CINEMATIC VIDEO TOUR
Video provides buyers with an immersive online experience allowing them to make sense of the layout, size and scale of each room. It’s the most engaging and effective medium when showcasing your home for sale and stats indicate that video content is viewed and shared more than any other type of content available online.
3. DEDICATED PROPERTY WEBSITE
Buyers will have access to a custom web page built around your property address that provides access to a video tour, dozens of still photos of the interior and exterior of your home, professionally generated floorplans, community information, schools, map location and walk scores. Invaluable information for buyers available in one convenient location.
4. PROFESSIONALLY GENERATED FLOOR PLANS
Providing a detailed set of floor plans helps buyers plan furniture placement and make layout decisions. A very helpful tool as they contemplate whether your home will work for their lifestyle and family needs.
5. SLICK BROCHURE STYLE FEATURE SHEET
My feature sheet brochures are professionally designed and printed and made available to buyers and their agents upon visiting your home.
6. AGENT & PUBLIC OPEN HOUSES
Opens houses for both agents and the public provide an opportunity for interested parties to walk through and take a firsthand look at your property. The more exposure your property gets the better your chances of selling quickly.
7. ONLINE EXPOSURE
In today’s real estate environment, maximizing your property’s visibility and reach through digital channels is essential. Leveraging strategic online platforms, social media channels, and marketing techniques, I ensure your property is exposed to a diverse pool of potential buyers, enhancing its market presence.
POST SALE SERVICE
Part of providing you with an exceptional real estate experience includes being on top of all the “behind the scenes” details while your property is on the market and after it’s officially sold.
Managing these details on your behalf ensures a successful sale and a smooth close so you can rest easy knowing I’ve got it covered.
